Updated: Mar 7
A website design is an important part of any business strategy. It helps businesses reach new customers and grow their customer base. Weather you're a business owner looking to improve your local presence or seeking an SEO consultant to help— this outline will teach you how to create a great looking website. One that attracts visitors and converts them into paying customers.
And, if you're an in-house marketing pro or CMO looking to choose seo company consultants that can help you, this article will give you top level insight and privy to critical website features before meeting with them and selecting the best fit for your goals.
1. Having An Effective Web Presence
Websites are one of the most powerful tools available to small businesses today. They allow companies to connect with potential clients and customers online. If you own a local restaurant, for example, you might think that having a website would be unnecessary. After all, people can find out what you sell by simply walking into your store or office right? Sort of. In order for them to find your store to walk into you need to have a webs presence or website that is optimized so customers can find you searching on mobile devices as well as on a desktop computer.
BUILD A USER-FRIENDLY WEBSITE
Say you're a local realtor and you want to get your name out there so people can find you. Or you have a site now and want to start sending paid traffic to it. In real estate marketing you'll have traffic coming from several places like zillow and realtor.com driving traffic to your site. With paid real estate digital marketing efforts its critical to have a website designed to convert traffic into solid leads.
2. Using Keywords That Are Relevant To Your Business
This is why it’s so important to use relevant keywords when creating your website. You want to make sure that people searching for products or services related to your business will find your site. It’s also important to use keywords that are popular within your industry. If you run a bakery, for example, you should use terms like “bike repair” and “electric bikes” because these words are more likely to bring up results for your business than generic terms like “bikes” and “bicycles.”
3. Making Sure You Have A Good Domain Name
There are several reasons why having a good domain name is important. First, it helps to establish trust between visitors and your company. Second, it makes it easier for search engines to index your pages. Third, it gives you an opportunity to build brand recognition. Fourth, it allows you to easily promote your business online. Finally, it’s a great way to attract potential customers.
4. Choosing A Hosting Service That Is Right For Your Needs
If you’re looking for a hosting service that will help you optimize your site for search engines, then you need to choose one that offers both managed WordPress hosting and shared web hosting services. This combination provides you with everything you need to make sure your website ranks high in Google searches.
5. Getting Help From A Professional Graphic Designer
You should also consider hiring a professional graphic designer to help you create an attractive website design. A good graphic designer can take your ideas and turn them into something beautiful. They can also help you create a logo design that represents your business well.
If you're looking for a website designer with decades of experience and advenced SEO methodology— Then reach out to me at LARS OWENS DEESIGN